as part of an Ad campaign aimed at messaging "embow your day with Gouder Wine", I was tasked to create concepts that would go on print ads on several touchpoints. The project was interesting because of a couple of reasons one being, it's a dream come true working for a company I grew nearby, and the second being it also represents some of the print design concepts I tend to produce.
as part of an Ad campaign aimed at messaging "embow your day with Gouder Wine", I was tasked to create concepts that would go on print ads on several touchpoints. The project was interesting because of a couple of reasons one being, it's a dream come true working for a company I grew nearby, and the second being it also represents some of the print design concepts I tend to produce.
Gouder Wine, a part of the Awash Winery S.C. product portfolio is the first winery in Ethiopia and prides its self with pioneering alongside presenting a variety of sweet and semi-sweet wine selections that accompany a variety of Ethiopian food, and the specific ad campaign these concepts are designed for adds to the brand story by communicating that you can embow/ enhance your day with our products. Furthermore, as a customer engagement campaign, it conveys the seniority of the products in both quality and legacy of the parent brand.